Our mission and values

Our mission is to refresh our consumers, partner with our customers, reward our stakeholders and enrich the lives of our local communities.

Our corporate vision

Our corporate vision is to become "The undisputed leader in our market". We can only achieve this through:

developing excellent people
achieving excellent customer partnership and consumer satisfaction
exploring new opportunities
building and leveraging superior organizational capability
excelling at availability, affordability, acceptability and activation
continuously optimizing our cost to serve

while acting responsibly to ensure the sustainability of our business, our communities and the country in which we operate.

Our values

At Coca-Cola Hellenic, we are committed to six core values, along with their behaviours which support them and shape the way we work every day. Everything starts with our values; they are the DNA of our company and are essential to our future success.

Authenticity: we act with integrity, and do what is right, not just easy
Excellence: we strive to amaze, with passion and speed
Learning: we listen and have a natural curiosity to learn
Caring for our people: we believe in our people, invest in them, and we empower them
Performing as one: we believe in the power of working together, contributing in every occasion
Winning with our customers: our customers are at the heart of everything we do.

Our values are deeply embedded in our 2020 Play to Win Strategic Framework that aims to deliver every day superior value in community trust, consumer relevance, customer preference, and cost leadership.

Putting our mission and values into practice

In Coca-Cola HBC Switzerland our aims are to refresh our consumers, to be a good business partner for our customers and to give something back to the immediate environment and the community.

At the same time it is important for us to act in a responsible and reliable way to guarantee sustainability for our company, our community and the world, in which we are living. Coca-Cola HBC Switzerland considers itself as a domestic company, which bottles and distributes products for the Swiss market from Swiss production plants - that are mainly supplied by domestic suppliers - with a domestic workforce. This local connection on all levels is of great importance to us.

The environment and its protection are other important topics for Coca-Cola Hellenic, and the company takes these issues into account in any area and activity.

Trust is our asset

Trust is our most important asset: the trust in our innovative brands and products. This asset has been built up with great commitment throughout the 120 years of Coca-Cola's history. As we provide the right high-quality products for the right occasion in the right place, we are an indispensable profit-maker for our partners.

Our success is based on our good reputation. As a committed team, we seek new challenges every day and aspire to hold up this reputation and to improve it by being honest, responsible and respectful with our consumers, customers and employees in all respects. Our Code of Business Conduct supports this goal.

We expect our business partners to comply with the highest quality standards which are defined in the Suppliers Guiding Principles. These principles are an integral part of each and every new or renewed contract between Coca-Cola HBC Switzerland and its partners, and it includes sections dealing with laws and regulations, child labor and forced labor, wages and benefits as well as provisions regarding health, environment and safety.

A wide product range

We strive to adjust our product portfolio to the wishes and needs of the consumers and customers. With our products we set new trends and react to the tastes and preferences of our consumers.